As we all know, our job isn’t a “normal” job. We don’t work 9-5’s like most of the world and we don’t leave our work in the office. We travel, we write, we communicate, we plan and we build. We do it all. Public Relations is a lot of things, but a job is not one of them. Public Relations is a lifestyle.
credit: khushi
A day in the life…
Of a PR professional can not be mapped out. We can try to organize our schedule and plan a to-do list, but before noon our list has doubled and our coffee cups need to be refilled, for a fourth time. We are researching and pitching relevant stories to relevant editors, we are checking editorial calendars and media monitoring. We draft press releases and blog posts, and every other press material you can imagine, not to mention editing them and re-editing them. We are doing follow-up calls and emails; we are scarfing down lunch and chasing it with water. Breathe.
Did I mention we are responding to emails, making deadlines, and taking calls and participating in conferences? Let’s not forget trade shows, or proposals and answering all of those flagged emails in Outlook.
But at the end of the day…
We look forward to the next. We never have to worry about being bored or wasting time. We build great relationships and even make friends, and we learn to appreciate our time with loved ones. And let’s be honest – we love our coffee.
We get to travel and connect with influential people; we bond with our colleagues and can depend on them for guidance. We are well rounded, well spoken and can hold a conversation with just about anyone. We are creative and fun, determined and motivated…we fit our lifestyle perfectly.
credit:dragonflyretreats
well put!
Agree